Visual identity mashups
From Joi Ito:
A subway mirror with an ad. In Web20-ese that's "Advertising driven user generated media".I like this kind of visual identity mashup. It's much like the reflectoporn craze of 2004—a remixing of branded product, or in this case branding message, with the intimately personal.
Labels: advertising, identity, japan race identity, mashup, photography, reflectoporn



