Cate 2.0
Grant McCracken reckons that Cate Blanchett is a good role model for companies, because (it is said that) she is:
Sounds like Ms Blanchett is a bit like Web 2.0, then. ; )
- transformational and fluid
- open
- filled with contradiction
- uncontrolled at the core
- elusive
- ambiguous
Labels: brand, cate blanchett, web2



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